Amanda Prior has assumed the role General Manager of Great British Racing International (GBRI) following the departure of James Oldring June 28. Prior, who hails from Overbury Stud in Gloucestershire, has led GBRI's client and service development since 2015, when she graduated from the Darley Flying Start.
The 30-year-old will remain in charge of the client-facing side of the business, all the while overseeing its overall development as service provider for the British racing and breeding industry. She is married to head of Tattersalls Ascot and Cheltenham, Matt Prior.
“We are delighted to appoint Amanda as General Manager of GBRI,” said Rod Street, CEO of Great British Racing. “Her industry knowledge and network are second to none and GBRI will be in capable hands.”
Prior added, “It is a great privilege and responsibility to step up to General Manager of GBRI in the wake of my fifth Royal Ascot with the team. The organisation has gone to strength to strength under James' direction, and I look forward to growing our reach, presence and influence further in years to come.”
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