Justin McDonald

The 2025 Breeders' Cup World Championships, held at Del Mar Oct. 31 and Nov. 1, will offer fans a "multi-screen, multi-platform viewing experience' with race coverage both days, Breeders' Cup Limited announced Tuesday. Anchored by the GI Breeders' Cup Classic running as the ninth race on a 12-race card at 6:25 pm EST, Saturday's coverage begins at 2pm EST on USA, then jumps to NBC from 3:30-7pm before returning to USA from 7-8pm. Live continuous coverage will also be available on Peacock and on FanDuel TV along with all of...

The Breeders' Cup will offer a new sweepstakes, "The Champion's Ticket," awarding one fan and their guest with the ultimate VIP journey--an all-expenses-paid trip to both the 2026 Breeders' Cup World Championships at Keeneland Race Course and the 2027 Championships at the newly re-imagined Belmont Park. Two second prize winners will win tickets to the 2026 edition at Keeneland. Fans can enter for free here through 11:59 PM ET on Nov. 30, 2025 with winners selected at random on or before Dec. 12, 2025. "This is our most ambitious VIP...

Breeders' Cup Limited on Tuesday unveiled the official artwork of the 2023 Breeders' Cup World Championships, set to be held Nov. 3-4 at Santa Anita Park in Arcadia, CA. The two pieces of art, created by world-renowned artist Quang Ho, will be on the cover of both the Friday and Saturday official track programs and on tickets. "I went out for some racing last spring and got to walk about the racetrack, with the facility's beautiful turquoise color and the mountain range behind it," Ho said. "I spent a couple...

The Breeders' Cup has unveiled a multi-month celebration of the 40th running of the championship event which will culminate with its weekend festival of racing at Santa Anita Nov. 3 and 4. The "It Runs Deep" campaign highlights 39 years of international competition and resulting champions via innovative fan and participant engagement opportunities across multiple platforms and on-site at Santa Anita. "We very much look forward to unveiling this extensive celebration of our 40th running," said Justin McDonald, Executive Vice President and Chief Marketing Officer for Breeders' Cup Limited. "From...

The Breeders' Cup has launched a new monthly digital series, Breeders' Cup Challenge Rundown with Rosie, highlighting international races which are part of the organization's Win and You're In program. The first episode is available now and can be viewed on the Breeders' Cup Facebook and YouTube pages, and World Horse Racing's social platforms. The new series, produced and promoted by World Horse Racing, will run from July through November, with a final episode produced at Keeneland Race Course previewing the 2022 Breeders' Cup World Championships, Nov. 4 and 5....

The Breeders' Cup launched a new digital fan contest tied to Saturday's Kentucky Derby at Churchill Downs. The campaign gives fans the chance to win $5,000 by selecting the Kentucky Derby winning horse. "This year's Run for the Roses will feature the top three finishers from the 2020 TVG Breeders' Cup Juvenile, and this free-to-play contest is the perfect way to further engage with racing fans while also building anticipation for the upcoming Breeders' Cup Challenge Series and ultimately the World Championships later this fall," said Breeders' Cup Senior Vice...

The Breeders' Cup announced the $5k Preakness Spin to Win contest, which highlights the GI Preakness S, scheduled for Saturday, Oct. 3 at Pimlico Race Course. The grand prize is $5,000, while five additional winners will receive $250 gift cards which can redeemed at the Breeders' Cup Shop. For more information on the $5K Preakness Spin to Win, which continues through 6:45 p.m. ET Oct. 3, visit www.breedersCup.com/Preakness. Winners must be legal residents of the U.S. and Canada (excluding Quebec) and be at least 18 years of age at the...